Evan Christidis

Digital Marketing Analyst

I build data-driven marketing solutions with GA4, GTM, and server-side tracking that drive real business results.

Available for hire
Currently buildingTraderToolMatch.com

About

I'm a junior digital marketer with a passion for transforming raw data into actionable insights. My expertise spans Google Analytics 4, Google Tag Manager, and server-side tracking implementations that help businesses make informed decisions.

My journey started in HR and business consulting, where I developed a strategic, analytical mindset that I now apply to performance-focused digital marketing. I've built complete analytics pipelines, produced conversion-focused video content, and launched content strategies that drive organic growth.

Currently, I'm building TraderToolMatch.com, a high-SEO affiliate marketing platform that achieved a perfect 100 SEO score. Based in Thessaloniki, Greece, I'm fluent in English (C2) and Greek (native).

Experience

  • 2025 — Present

    Founder & Digital Marketer · TraderToolMatch.com

    Building a high-SEO affiliate marketing platform that achieved a perfect 100 SEO score. Implementing server-side tracking, content strategy, and conversion optimization.

    • SEO
    • Affiliate Marketing
    • Server-Side Tracking
    • Next.js
  • May — Aug 2025

    Marketing & Analytics Lead · Syzygy

    Built full digital analytics infrastructure with GA4 and 12+ custom GTM tags including conversion events. Launched content-driven awareness strategy on X generating 136 organic visits with zero ad spend. Created WordPress landing pages and Video Sales Letters.

    • GA4
    • GTM
    • WordPress
    • VSL
    • Twitter/X
  • Sep 2024 — May 2025

    HR Consultant · AlphaPlan

    Led comprehensive analytical review of staff retention trends and workforce stability. Delivered strategic reports with data-driven recommendations. Designed 360-degree evaluation questionnaires for multi-level stakeholder feedback.

    • Data Analysis
    • HR Analytics
    • Strategic Reports
  • May — Aug 2024

    Business Consulting Associate · AlphaPlan

    Assisted senior consultants in client engagements, gaining exposure to business strategy and operations. Utilized SoftOne CRM for client communications and relationship building.

    • CRM
    • Client Relations
    • Business Strategy

Projects

  • TraderToolMatch.comFeatured

    High-SEO affiliate marketing platform achieving a perfect 100 SEO score. Full server-side tracking implementation with comprehensive analytics and conversion optimization.

    • SEO 100
    • Affiliate Marketing
    • Server-Side Tracking
    • Next.js
  • Syzygy Analytics Infrastructure

    Complete GA4 setup with 12+ custom GTM tags including free-to-paid plan conversions and post-VSL conversion events. Content-driven organic traffic strategy on X.

    • GA4
    • GTM
    • Twitter Pixel
    • Conversions
  • Video Sales Letter Production

    End-to-end VSL creation for lead conversion optimization. Designed, recorded, and edited using DaVinci Resolve with audio production in Audacity.

    • DaVinci Resolve
    • Audacity
    • VSL
    • Lead Conversion

Education

B.Sc. in Management of Organizations and Marketing

International Hellenic University (IHU) · Thessaloniki, Greece

Major in Marketing · Graduated Sep 2025

Final Project: Market analysis + launch strategy (SWOT & competitive analysis)

Certifications

  • A.I. Artificial Intelligence & MarketingApr 2024
  • Emotional Marketing and NeuromarketingMar 2023